Wonder how to buy a domain name in Nigeria, the so called web address for your website/blog, then you have come to the write place.
But first, what is a Domain Name?
Inorder words, it’s the name people type in the browser to open a certain website.
For example, domain name for this website is shoponlineg.com.
When you type in this url, you automatically get access to this website.
However, to own a domain, you will need to buy it from a Domain Name registrar Company.
A Domain Name Registrar is a service that lets you register and purchase domain names.
Domain name registrars have been accredited by ICANN (Internet Corporation for Assigned Names and Numbers), which is a non-profit who has been delegated the responsibility to manage the Domain Name System.
But then, how do you buy a Domain Name from a registrar.
The process is simple, check below for steps process
How Do I Buy A Domain Name In Nigeria
Here are steps process to buy a domain name in Nigeria
- Open a web browser and navigate to a site that registers domain names
- Choose a domain name of your choice
- Check to see if your domain name is available
- Select the domain you want to buy
- Choose how many years you want to pay for
- Select additional services
- Pay for your domain name and services.
Guides On How To Buy A Domain Name In Nigeria
Buying a domain name in Nigeria, the steps process is easy as shown above but there are things to know and take into considerations when buying a domain name as listed below:
- Types Of Domains Names
- Important of Domain Name for your business
- Tips on choosing a the right Domain Name
Different Types Of Domains Name
There are basically three (3) major different types of domain name:
- Top Level Domains
- Country code Top Level Domains
- Generic Top Level Domains.
1. TLDs (Top Level Domains)
these can be registered by anybody, anywhere in the world and they are the most common domain extensions. Examples are: .com, .net, and .org
2. ccTLDs ( Country code Top Level Domains)
Two letter domains established for geographical locations; for example; .ng signifies Nigeria, .us, United States, etc
When originally designated, usually only residents of a country could register their corresponding ccTLD; but over the years quite a few countries have allowed parties outside their shores to register the ccTLDs name.
3. gTLDs (Generic Top Level Domains)
Common examples are .online; .review; .social, etc
These can as well be registered by anyone, anywhere in the world, however, some of the new gTLD’s more recently released have various restrictions.
You might also notice some websites have prefix ‘www’ and you might wonder if your website needs one.
The prefix is simply a personal choice and it won’t make any difference if your website has one or not.
You can select your preference when installing your software to build the website.
Note: If you choose to go with some free hosting or try one of the hosted website solutions very often you will see your website name will be in this form – yoursitename.hostedsitename.com. This means that you don’t have a unique name for your website; rather it’s located under a subdomain of the hosted solution provider. You let somebody else own your name and keeping your website name in this form doesn’t look very professional.
Why Is A Domain Name Important For Your Business?
Perhaps the most crucial step in the website-building process is choosing the perfect domain name.
All of the most popular websites on the Internet (Facebook, Amazon, Jumia, etc.) all came from a brainstorming session and a roll of the dice.
Who knows, your website could be the next game-changing site on the entire net; however, you first need a name.
1. A domain name adds credibility to your small business.
Having your own domain name makes your company look professional.
If you publish your site through an ISP or a free Web hosting site, you’ll end up with a URL such as www.yourisp.com/-yourbusiness.
This generic address does not inspire confidence in a customer like a www.yourcompany.com domain name does.
And since many people don’t yet trust the Internet and e-commerce especially in a country like Nigeria, you’ll want to do what you can to prove that your small business deserves their money.
2. A domain name builds your brand.
Your domain name will define your brand for years to come.
More than anything else, a domain name can increase awareness of your brand.
If your domain name matches your company name, it reinforces your brand, making it easier for customers to remember and return.
It will also be easier to win business via word of mouth because customers will remember your name and pass it along to friends.
3. Improve Your SEO Ranking
If you have developed websites before, you know that SEO is one of the most critical aspects of managing a site.
It determines how high your website ranks in search engine results which can ultimately decide your traffic.
Choosing a solid domain name is an excellent way to boost your SEO along with other approaches thereby making your online visibility and exposure more prominent.
Tips On How To Choose A Domain Name For Your Business
Getting the right Domain Name is very important. Just like the name of your business is one of the most recognizable parts of your brand identity in the real world.
Your domain name will be one of the most important parts of your online identity.
It is the first thing that your customers will type in their browser to get to your website or discover it through search engines such as Google or Bing.
There is no magic formula or secret to choosing the best domain name, and many times, the best domain names are picked just by chance.
That being said, here are the things you should consider during your brainstorming sessions to choose the best domain name for your website.
1. Find a “.com” if Possible
While there are many unique domain name extensions available such as “.me” or “.social,” nothing quite beats the recognition and tradition behind “.com.” In fact, over 46% of all the websites on the Internet are “.com” which makes your website seem more traditional and professional.
Because they are so popular, “.com” are registered fast than other extensions. If you can’t afford a “.com” or if someone already owns it you can purchase a “.org” “.net” or “.co” or even .ng
If you are doing business in Nigeria and have no plans to reach international visitors, you can go with a country-specific extension such as “.com.ng” or simply“.ng” which shows pride in your country of operation.
What usually i do when brainstorming a domain name is to go to domain name search app like: Namemesh and type in my brand name or keyword and search for available domain, then go ahead to my favorite domain registrar to register it.
2. Keep it Short and Sweet
Short names are easy to remember while longer ones will never really stick in your visitors’ minds.
The only downside is that many of the short, one-name words have been taken already.
There is hope! If your brand has a unique, super-meta name, then the domain may still be available. If not, you can search for your brand name with ccTLD or gTLD. This days, there lots one word of .ng domains
You can as well insert an adjective or verb in front of your prospective domain name and check to see if it is available or you can go back to the drawing board and come up with something unique that fits your brand’s image and how you would like to be perceived by potential customers. Or better still, use my domain brainstorming strategy as stated above.
3. What Appears When You Google Your Brand?
Do a Google search for your brand! You need to know what kind of resources are ranking for your chosen name.
If you’re going to be competing with many powerful domains, you might struggle to even rank for your own name. Make sure you pick something which is unique and easy to rank for.
4. Account for Unavoidable Typos
People will undoubtedly make a typo when searching for your website; it’s just a part of life. To overcome this, I recommend you register multiple spelling variations if possible, with each variation forwarding to your official site.
Also, registering these spelling variations will keep your competitors from snagging them up and using your misspelled domain name to their advantage.
Get the web traffic you deserve and be sure to scoop up these variations.
5. Don’t Use Numbers
Another attempt to avoid customer confusion, if you use numbers in your domain name, visitors may forget whether your site was “supplies4school.com” or “suppliesforschool.com” Your domain name should be super simple.
6. Check for Trademarks
Before you go steaming in with your card details to buy your dream domain, make sure the name is not already trademarked.
You should also look at trademarking the name yourself to avoid potential copyright problems in the future.
By trademarking your brand name, you can also stop competitors using that name on their AdWords campaigns, for example.
7. Don’t Hesitate
If you come up with a name that is perfect, don’t hesitate to register it if you can afford it.
Domain names are being registered and claimed every single second and the ideal name available today may be gone tomorrow.
If you enjoy this article, don’t forget to share and leave a comment below
You can start your domain search here with BlueHost or by checking out with this best domain registration companies in Nigeria
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